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DigitalProductCollaboration
DigitalProductCollaboration
P1.
Digital products are more complex today than ever before. Creating them requires multiple team members, each with their own set of skills and expertise. At Savvy, for example, our customers work closely with: a product manager, UX designer, visual designer, developer(s), content strategist, and a growth specialist.
今天,數位產品比以往任何時候都更加複雜。 產出這些產品需要多個團隊,每個團隊成員都有自己的一套技能和專業知識。 例如,在Savvy,我們的客戶與以下人員緊密合作:產品經理,UX(user experience)設計師,視覺設計師,開發人員,內容策略師和成長專家。
We use design collaboration to handle this complexity. Done right, design collaboration empowers each of those experts with the mindset, process, and tools to come together and build a better product faster.
我們使用設計協作來處理這種複雜性。 如果處理恰當,設計協作將使每位專家都擁有思維方式,過程和工具,進而團結起來,更快地構建更好的產品。
We wrote this resource to help other app creators adopt a collaboration culture and process. Read on to learn why design collaboration is important for creating compelling products and experiences. We'll also dive into the elements of a design collaboration mindset and culture, tools for effective design collaboration, and a real-world example of design collaboration at work.
我們寫這個資源是為了幫助其他應用程序創建者採用協同合作文化和流程。 繼續閱讀以了解為什麼設計協作對於創建引人注目的產品和體驗很重要。 我們還將深入探討設計協同合作思想和文化的原理,有效設計協作的工具,以及工作中設計協作的真實示例。
What is "Design" Collaboration?
什麼是“設計”協同合作?
Before we jump into it, we need to get on the same page about what design collaboration is... and is not. At its simplest, design collaboration is collaboration in a design-first environment. But, because of the nature of design, especially the design we do at Savvy, design collaboration tends to go beyond what people normally think of as collaboration.
在進入之前,我們需要在同一頁面上了解什麼是設計協同合作,甚麼不是。簡單來說,設計協同合作就是在設計優先的環境中進行協同合作。但是,由於設計的本質,尤其是我們在Savvy所做的設計,設計協同合作往往會超出人們通常認為的協同合作範圍。
While collaboration is generally defined as two or more people working together on the same task towards a common goal, design collaboration involves much more.
通常將協同合作定義為兩個或兩個以上的人在共同的目標上共同努力,而設計協同合作則涉及更多。
Design collaboration includes more people with different skillsets, tougher challenges, and bigger goals with farther-reaching impacts.
設計協同合作包括更多具有不同技能的人,更艱鉅的挑戰和影響深遠的更大目標。
You might think of collaboration as two people hanging a piece of art. It simply requires communication, teamwork, and four hands. Design collaboration is when a team of curators carefully design a visitor's experience. They select the art, choose where and how to hang it, which room it lives in (and the room's lighting, furniture), even the preceding rooms and the building as a whole.
您可能將協同合作視為兩個人掛在一塊藝術品上。它只需要溝通,團隊合作和四隻手。設計協同合作是指一群策畫者精心去設計顧客的體驗。他們(策畫者)選擇藝術品(兩個人),選擇在何處以及如何懸掛藝術品,它所居住的房間(以及房間的照明,家具),甚至是先前的房間以及整個建築物。
Why Design Collaboration is Important
為什麼設計協作很重要
You can design a product without collaboration, but it takes a collaborative design process to make that product great. That's why design collaboration is so fundamental.
您可以在沒有協同合作的情況下設計產品,但是要通過協同合作設計過程才能使該產品變得更好。 這就是設計協同合作如此重要的原因。
We don't just build apps for our customers. Savvy builds multi-platform experiences, complex internal systems, and in some cases, entire brands and businesses. To do so, we leverage expertise across several core disciplines: strategy, design, development, and growth. Each project involves many people, each with their own skillsets and specialties.
我們不僅為客戶構建應用程序。 Savvy建立了多平台的體驗,複雜的內部系統,在某些情況下還建立了整個品牌和業務。 為此,我們利用跨多個核心學科的專業知識:策略,設計,開發和成長。 每個項目涉及很多人,每個人都有自己的技能和專長。
Design collaboration puts those minds together, combining their separate, specialized expertise to create solutions that tackle all aspects of a shared goal. Instead of coming at a problem from one angle, design collaboration places that problem in front of all experts, forcing them to consider new perspectives and possibilities.
設計協同合作將這些思想融合在一起,結合他們各自的專業知識,共同創建解決方案,以解決共同目標的各個方面。 設計協作不是從一個角度來解決問題,而是將這個問題擺在所有專家面前,迫使他們考慮新的觀點和可能性。
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